2022: It’s Time To Think BIG

Environmental Concern

Concern for the environment is a crucial part of the fashion industry’s current repositioning,” says Severine Autret, Co-President & Partner at FRED & FARID Paris, “We showed this trend in our campaign for Longchamp’s iconic Le Pliage® folding bags, now using repurposed materials.” https://fredfarid.prezly.com/longchamp-partnering-with-fred--farid-los-angeles-launches-it-is-not-a-bag-it-is-le-pliager-the-first-campaign-for-its-most-iconic-line-which-was-originally-debuted-in-1993



CREATIVE / CULTURE AGENCY. Purpose driven company based in Los Angeles, New York, Paris and Shanghai.

Love podcasts or audiobooks? Learn on the go with our new app.

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store